UX Research \ Creative Strategy \ Branding & Advertising \ UX & UI Design \ Art Direction & Copywriting \ Content Production
THE BRIEF
We were pleased to have the opportunity to collaborate with EJ Care to enhance its brand image. Our approach focused on creating a simple yet regal aesthetic to align with the company's goals of establishing a solid presence in the healthcare industry.
THE OUTCOME
Through a thorough analysis of their target audience and market, we developed a cohesive brand identity that effectively communicates the company's unique value proposition. This included redesigning their logo, website, and visual assets and developing a comprehensive brand guideline to ensure consistency across all touchpoints. We aimed to help EJ Care stand out in a competitive market and establish a solid and recognisable brand that resonates with its target audience.
Creative strategy, UX/UI research, and user testing reports are available upon request.